Cultural Research

Data-driven cultural intelligence reports.

Trend ForecastDec 19, 2025

The Inclusivity Arbitrage: Aéropostale’s 2026 Playbook

By positioning itself as the size-inclusive alternative to elite teen labels and doubling down on Y2K nostalgia, Aéropostale is reclaiming the mall—and the digital feed.

Brand CollaborationDec 19, 2025

Defying the Gravity of Realism: The Aesthetic Grafting of Aerie x Wicked

Mapping the transient intersection of body-positive casual wear and theatrical maximalism.

Trend ForecastDec 18, 2025

The New Fluidity: How Sober Curiosity Becomes the Cultural Standard

As the 'Damp' lifestyle matures from a wellness trend into a baseline consumer expectation, 2026 will be defined by functional substitutes and the total normalization of high-end non-alcoholic rituals.